A double opt-in recruitment process is used. This procedure requires the respondent to initiate an approach to SOUQ PANEL, we then reply confirming the panel details and double check that the respondent is who they seem to be and that they do wish to join. The respondent then replies to complete the double opt-in and joins the panel. In the event that we already have email addresses for potential panelists, we would start with an email from us followed by the panel member replying or visiting our website to enrol.
SOUQ retains documentary proof (either hard copy or electronic) of each panel members agreement to join the panel. Including from what type of source, their name and e-mail address was obtained including, where relevant, the web site from which they were invited to join the panel. Respondents who have been actively recruited through a traditional sampling approach and invited to join the panel are identified. An overall analysis of type of recruitment source for the active panel or for any sample drawn from it is available.
Upon recruitment of the panel member, they need to provide basic descriptive information about themselves. This helps us better assessment of the panel and that targeted or stratified sample can be drawn from them.
SOUQ API selects and invites individual panel members to participate in surveys no more than once a month. The maximum number of research projects for which a panel member will be selected to participate in any given period of time is once every Quarter.
SOUQ requires panelists to update their background information once every quarter.
SOUQ has a clearly defined policy on how they reward panelists. Our clients are kept fully informed of the reward method to be used on their project.
Souq has a clear and defined data about panelist that can be used in the definition of a sample to be selected from the panel. This includes:
- Background basic Information provided by the panelist
- Panelist Participation History: This included number of projects done, response rate, active panelist list, cooperation history etc.
- Souq has a clear and defined data about their panel nature and its size. We have no partnership what-so-ever with any panel in the UAE or the regions that we operate.
- SOUQ Panel System keeps detailed records for each panel member.
- The research projects or surveys for which they have been sampled.
- The nature of the panelist's response to each project or survey.
- The records are stored in such a way that it is easy to determine.
- When a panelist was last selected for a survey?
- When a panelist last co-operated with a survey?
- The number of surveys the panelist has completed in any given period of time.
Pharmacy and Healthcare Industry is booming in the Middle East with world class facilities, use of latest and sophisticated technology. Souq Panel is on the fore front in terms of recruiting excellent panel for Healthcare Research.
We assist in Healthcare and Pharma Online Surveys across the Gulf and African Regions serving all Medical Disciplines, healthcare providers hospitals and clinics.
- Our panel consists of
- MD Doctors
- GP
- Healthcare executives (CEO, CFO, VP, Purchasing Managers etc
- Dentists
- Osteopaths
- Nurses
- Hospital Administration
- Other Professionals such as: Lab Managers, Trial Design, Audiologists, Speech Therapist etc
- Medical Equipment Manufacturing company Employees / Users
- Pharmacists and Pharmacy Assistants
- IT professionals
- Date for invites
- Date of closing fieldwork (days in field)
- Panel used
- Response based on the total amount of invites per sample drawn and percentage questionnaire clicked
- Percentage of questionnaire completed (including screen-out)
- Percentage in target group (based on quotas)
-Percentage of validation
We have technical safeguards and procedures to ensure that a panel member can answer a survey for which they have been selected, only once
SOUQ Access Panels are extremely flexible and can be used to provide information on markets, products and consumers. They are ideally suited to any of the following:
- Market sizing
- Usage and attitude surveys
- Diary-based projects
- Market segmentations
- Tracking studies (with the same respondents over time if desired)
- Concept testing
- Product testing
- Brand profiling
- Mini panels of selected targeted consumers
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